Statistics
- Viewers constantly slowed down to take in the dynamic screens, spending 50% longer than for the static screens. - Intel Corp, A Report on a Field Trial of Anonymous Video Analytics (AVA) in Digital Signage
- Digital video in public venues reaches more people each month (70%) than video over the internet(43%) or facebook(41%). - Arbitron Digital Place-Based Video Study 2010
- One in five (19%) of those who have seen a digital video ad say they have made an unplanned purchase after seeing an item on the screen. - Arbitron Digital Place-Based Video Study 2010